Portfolio / Shane’s Rib Shack

Shane’s Rib Shack

Fast-casual BBQ serving slow-smoked ribs, hand-pulled pork and chicken, jumbo wings, and Southern sides—built for family meals, lunch rushes, and catering.

BBQ • Southern Comfort Founded 2002
Shane’s Rib Shack exterior storefront
34+ Locations
N/A Annual Revenue
10–20 Team / Store
4.5 Guest Rating

Overview

Shane’s Rib Shack delivers authentic, approachable barbecue with a focus on slow-smoked meats, house sauces, and generous portions. The brand balances dine-in hospitality with strong off-premise: drive-thru (in select units), online ordering, and high-volume catering.

Our work emphasizes throughput and consistency—tight specs for smoking and holding, smart line layout, and menu clarity that speeds ordering while preserving choice.

The Challenge

Serve barbecue quality at fast-casual speed across diverse footprints and dayparts—while scaling catering and drive-thru without compromising the smokehouse feel.

  • Standardize smoke, hold, and carve specs across markets
  • Protect tenderness and juiciness during peak periods
  • Streamline POS flow for combos, plates, and family packs
  • Grow catering while keeping store ops stable
  • Manage protein costs and waste on brisket and ribs

Our Solution

A BBQ ops playbook that locks in quality and speed: disciplined smoke/hold standards, a re-flowed hot line, clearer menu bundles, and catering systems that scale.

Pit & Hot Line Systems

Time/temperature curves, humidity targets, and hold cabinets; carving & plating standards; batch-fry and sauce-toss SOPs for wings.

Menu Engineering

Combos and family packs that reduce decision time; SKU-efficient sides and LTOs using existing mise; simplified modifiers at POS.

Drive-Thru & Digital

Order-ahead throttles, expo shelving, dual-lane pickup cues, and printed labels to separate dine-in vs. off-premise tickets.

Catering Playbook

Bulk holding specs, pan-up guides, scaling calculators, and event checklists to grow catering without disrupting in-store flow.

Results

Faster ticket times through line re-flow & clear bundling
Quality consistency via smoke/hold spec discipline
Catering growth with scalable bulk procedures
Food cost control from tighter yields & waste tracking

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